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Partnership
 
All Programs
Partnership

Marketing

Restore the "gaps" of key themes and concepts.
Destruction non-working stereotypes of concepts and logics.
Rethinking goals and functions. Restarting, business processes.
We will formalize the expected result as much as possible
Sign to Marketing

Programs

1. "Transformation of fundamentals and basic concepts"
Themes
  • Evolution of marketing. Muse and the curse of marketing
  • (4+1)P - everyone knows what it is, but not many how to use it. Is there a perfect marketing?
  • Where does modern marketing drift?
  • 10 principles and 7 key tasks that can make marketing really effective
    2. "Market research and market monitoring"
    Themes
    • Marketing passport of your company
    • A few words about the" Bible " of your marketing that you don't have..
    • Segmentation. Evolution. How the logic of the main tool evolved
    • Trends and Benchmarking
    • Where the winds of change blow today
    3. "Let's check your marketing"
    (check the performance, tools and equipment level)
    Themes
    1. Strategy of Position (incl. 6 -est model)
    2. Strategy of Brand
    3. RGB
    4. Strategy of Marketing

    4. "Your company marketing customization"
    Themes
    1. Marketing in organization chart.
    2. Policies, Regulations, Official duties
    3. Marketing Motivation System. How to motivate marketing to work for results
    5."When marketing really starts to work"
    Themes
    1. Jobs To Be Done and Customer Jorney Map
    2. Digital маркетинг
    3. Marketing monetization
    Sing to Marketing
    Programs
    Marketing
    Sales
    Business Development
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